Disseminating the appeal of Japanese sake.

With its auspicious name, Echigo Tsurukame has long been cherished as a sake befitting celebratory occasions. Following corporate rehabilitation in 2010, the brewery was reborn and began actively developing new products — launching innovative brands that employ wine yeast and aim for full-scale domaine-style production. Driven by an unrelenting passion for sake brewing, the brewery continues to evolve, staying true to tradition while embracing new possibilities.